Cambridge, UK, April 16, 2008

IPV, a global leader and largest independent supplier of low bit-rate, frame-accurate video technology to the broadcast and professional video sectors, has appointed Piers Godden as International Sales Manger. Godden will be responsible for growing IPV’s key accounts and building new customer opportunities to help drive the global sales operation for the company’s Curator product.

Godden brings to IPV over seven years of business to business broadcast software and hardware sales experience namely in the post and content creation market. He was instrumental in building the European business for Toon Boom Animation, the worldwide leader in 2D animation enterprise solutions. Prior to this, Godden held a number of management roles in the broadcast industry including sales, business development and marketing.

"The appointment of Piers further highlights our commitment to driving the direct business channel for our Curator solution," said Nigel Booth, Executive Vice President for Sales and Marketing at IPV. "Piers’ well-established intimacy with some key customer and his ability to build new business opportunities will support our company’s global expansion efforts."

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